Vitamin D deficiency

Vitamin D is an essential nutrient throughout life, from pregnancy and early childhood to adulthood and later life. It is responsible for regulating the uptake of Calcium and Phosphate in the body, which strengthens your bones, teeth and muscles. It is estimated that...

Up to 50%

of the adult population in the UK will be vitamin D insufficient during winter and spring.¹


of the UK population will be vitamin D deficient during winter and spring.¹

Up to 24%

of UK children have low vitamin D status.²

Older people > 65

Pregnant & breastfeeding women

People with dark skin

Children <5 years

Housebound people

People with covered skin


1) Elina Hyppönen and Chris Power. Am J Clin Nutr 2007; 85: 860-8.

2) Vitamin D: supplement use in specific population groups. Public health guideline [PH56] 

3) Scientific Advisory Committee on Nutrition (SACN) vitamin D and health report 21 July 2016. Vitamin D: supplement use in specific population groups. Public health guideline [PH56] 

Job code: FUL-519  
Date of preparation: June 2019